1. USER INFORMATION
The Platform collects certain information and data when You register via the Website or the Webapp, subscribe to Our communications, interact with Our customer support, or otherwise transact with us. It also covers data processed on Our behalf by third-party service providers (payment processors, delivery partners, analytics providers, marketplaces, etc.). Where relevant, We distinguish between “Data Principal” (You) and “Data Fiduciary” (BuildNext) as used in the DPDP Act. There are two types of information being collected: (i) User Information; (ii) automatically collected information (“Auto-Collected Info”) during the usage of the Service(s).
(a) User Provided Information and Access
(i) We collect Your information when You use the Platform, request for a demo, access or avail any Services on Our Platform, either as a registered user or a visitor. During this process we may collect Your email address, name, phone number, address, IP-based geographical location, bank details, transaction related information while availing any offers and other personal details. We may also collect information to enable us to check and verify Your identity, unique identifiers, such as username or password, details entered to and stored in the account of the User on the Platform, information provided to us through Our Service, interaction with Our customer service and third party providers, participation in surveys or marketing promotions. We may also ask You to share the OTP sent via SMS or a password or to verify a link sent on Your e-mail address. We also keep records of telephone calls received and made for the purpose of inquiries, orders, or other purposes necessary for the rendering of Services. All this is necessary to uniquely identify and authenticate You. With Your permission we may also collect information about Your location, age, and contact list. Further, We may also collect information about the computer, mobile, laptop, tablet or any other internet enabled electronic device (“Device”) that You have used to access the Services.
(ii) When You submit User Information on the Platform, it shall be deemed that You have granted Us the right to collect, store, process, handle and use such User Information, in accordance with this Privacy Policy (as amended from time to time). Further, You agree and consent to receive all communications related to Our services on the mobile number provided by you to the Company, even if such mobile number is registered under DND/NCPR list under the Telecom Commercial Communications Customer Preference Regulations, 2018 (“TRAI Regulations”).
(iii) We may ask for permission to access Your data storage. However, the data storage access shall be limited to the access to store the data downloaded or saved during the usage of the Platform directly in the User’s device for ensuring easy storage and access to the User. We shall not utilize this permission to access any other data on the User’s device, except as expressly mentioned in this Privacy Policy.
(iv) While You are using Our Services on the Platform, we record Your responses and activity data, including but not limited to, textual and voice responses recorded while interaction with Our customer care and third party providers.
(v) While using/ accessing the Platform, We may ask permission to access the location of Your Device for providing better Services. We shall not utilize this permission to access any other data on the User’s Device, except as expressly mentioned in this Policy.
(vi) The said information collected from the Users could be categorized as “Personal Information”, “Sensitive Personal Information” or other information and would be governed in accordance with the DPDP Act, together with any rules, notifications, or directions issued thereunder. To the extent applicable, Information Technology (Reasonable security practices and procedures and sensitive personal data or information) Rules, 2011 (the “IT Rules”), Consumer Protection (E-Commerce) Rules, 2020 or Information Technology (Intermediary Guidelines & Digital Media Ethics Code) Rules, 2021 and other relevant applicable laws of the jurisdiction may also apply and for the purposes of this Policy, all such information shall collectively be referred to as “User Information” in this Policy.
(vii) We may use the User Information to contact You from time to time, to provide You with the Services, important information and circulate marketing and promotional material. We may ask You for more information for identification purposes, if required. We shall intimate about the User Information provided by You to the Third Party Providers for the purpose of providing the Services. The User shall be permitted to access the Platform via any Device provided that the log in/access credentials match with the User credentials. In the event the User uses a new Device to access or log-in to the Platform, the User shall be required to grant access for the new Device, as may be required.
(viii) You may visit the Platform and browse the Platform without having to provide User Information. We will, at all times, provide the option to You to not provide the Personal Information or Sensitive Personal Information, which We seek from You. Where possible, We indicate which fields are mandatory and which fields are optional to be filled on the Platform. You always have the option to not provide information by choosing not to submit particular information or feature on the Platform. In such event, however, the Company fully reserves the right not to allow further usage of the Platform or provide any Services/products thereunder to You.
(ix) By using this Platform, You consent to the collection, storage, use and transfer of the User Information that You provide in connection with any of the Services that We offer through Our Platform, and You consent to Our collection of any changes or updates that you may provide to the User Information. We collect only such User Information that We believe to be relevant for the purpose of identification and verification and is required to understand You or Your interests. It is clarified that We shall not be liable, for any reason whatsoever, for the authenticity of any User Information provided by You to Us. You hereby confirm that the User Information provided by You is and shall continue to be valid, true and accurate to the best of Your knowledge.
(x) We will, at all times, provide the option to You to not provide the Personal Information or Sensitive Personal Information, which we seek from You. In such an event, however, the Company fully reserves the right to not allow further usage of the Platform or provide any Services thereunder to You.
(xi) Although Our Platform may be accessed by children, Our Platform is intended only for use by individuals above eighteen (18) years. We collect personal data relating to children only through their parents or legal guardians and only to the extent necessary to deliver Our products.
(xii) Any portion of the User Information containing personal data relating to minors or a person of unsound mind provided by You shall be deemed to be given with the consent of the parents/legal guardian as required under the DPDP Act. By providing such information, You represent and warrant that verifiable consent has been obtained from the parent or lawful guardian. Such consent is deemed to be provided by Your registration with us.
(xiii) Your personal data may be stored or processed on servers located outside India (for example, by Our cloud hosting or analytics partners). In such cases, We ensure that transfers are made in compliance with applicable laws, including the DPDP Act.
(b) Automatically Collected Information
We may collect and store certain information automatically when You login to the Website use the Webapp Versions, including but not limited to, the IP address, Your Device ID and Device type (in case of the Application).
A. Data You provide directly:
(i) Account registration: name, date of birth, email address, password (securely stored), phone number;
(ii) Payments: We do not collect full card details on Our servers - payment details are processed by third-party payment processors (“PSPs”) such as Razorpay and Chargebee; we may store payment tokens or transaction IDs returned by PSP;
(iii) Customer support: chat transcripts, emails, call recordings (where consented/stated);
(iv) Marketing preferences and opt-ins (email / SMS / WhatsApp opt-ins);
(v) Reviews & feedback: any content You post publicly (product review, photos).
B. Data collected automatically
(i) Technical data: IP address, browser type and version, device type, operating system, device identifiers, crash logs, and language settings.
(ii) Usage data: pages visited, timestamps, referral URLs, session duration, items viewed, cart behaviour.
(iii) Cookies & tracking identifiers (see Section C]). these power targeted advertising (retargeting) on platforms such as search engines and social media.
This type of information does not identify You personally during Your visit to the Platform. We can identify You only after You submit User Information at the time of registering Yourself with the Platform.
C. Data from third parties
(i) Social login or advertising networks: if You use social login or click on ads, partners may share identifiers or profile data.
2. COOKIES
3. USAGE, COLLECTION, STORAGE, PROCESSING OF THE INFORMATION AND DISCLOSURE
4. AGGREGATE STATISTICS
5. THIRD PARTY LINKS
6. CONSENT
UPDATION/DELETION/RETENTION OF YOUR INFORMATION
YOUR RIGHTS UNDER THE DPDP ACT (HOW TO EXERCISE THEM)

